LIFE FORCE CHIROPRACTIC SPECIALIZES IN THE HEALTH, HEALING AND WELLBEING OF YOUR LIFE EXPRESSION.
BRAND REFRESH PROJECT
BRAND IDENTITY REFRESH
MARKETING & SOCIAL MEDIA ASSETS
The goal of the brand refresh was to keep the brand's essence while elevating its visuals and transforming a simple logo into an encompassing branding identity.
This new direction weaves aspects into the design that illustrate the brand's community-driven, inclusive, and accepting values.
Our final brand direction brings together a clean sans-serif typeface, an intricate icon that hints at the brand's philosophy, along with an earthy color palette and curated imagery—resulting in a balanced visual that feels relatable and down to earth as well as being professional and organic.